Born x Raised: A Homage to Los Angeles Origins and Founders Founded by Chris “Spanto” Printup and Alex “2Tone” Erdmann, Born x Raised was launched in 2011 in Venice, Los Angeles. For Spanto, the brand is a love letter to his city and a statement on its evolution and gentrification. Raised in a family with Native American and Italian roots, Spanto brought a unique,...